Wednesday, November 13, 2013

Grant Cardone’s 10 Commandments of Retail Sales

     There are many college students who are interested in starting a variety of businesses in the retail industry. However, most do not understand the retail side of business and the key aspects that lead to success in this competitive industry. Grant Cardone has some valuable insight for those student entrepreneurs and his 10 Commandments of Retail Sales should be followed by every business owner in the retail industry.

1.     Customers will pay extra for your products.

2.     Retail customers don’t like to be ignored.

3.     Customers will buy from you just because you are open.

4.     The buyer wants and expects to have humans to engage with.

5.     The customer has agreed to spend money so they are investing time and energy to visit your store.

6.     The customer deserves to be greeted positively and enthusiastically.

7.     The customer deserves to have a manager say hi.

8.     The customer is looking for the best solution, not the best price.

9.     The customer is easy to please because their expectations of retail is so horrendously low.

10. The customer is likely to follow the first purchase up with multiple other purchases.

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